Sales and Marketing Pitfalls:
Confessions of a GEO (Geek Executive Officer)

Confessions of a GEO Banner

Build It & They Will Come

Posted on Jan 21st, 2013 - By BaylonST - 0 Comments

They might come, if they actually knew about the product.  But how will they know about it and what is the process you use to make it happen?  A…

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Channeling

Posted on Jan 21st, 2013 - By BaylonST - 0 Comments

Channel Partner Relationship Management.  If it sounds complicated, it’s because it is.  You might think it is a game for big companies, run by a…

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Sales and Marketing. There are people who do that, right?

Posted on Jan 21st, 2013 - By BaylonST - 0 Comments

Ironically, once the Founder is stretched beyond breaking and decides to bring on a Sales Person, the thing that previously was too important to…

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